The 11th Hour Racing Exploration Zone, located at the Land Rover BAR team base in the Royal Navy Dockyard in Bermuda, will provide unique, behind-the-scenes access to Sir Ben Ainslie’s British America’s Cup team.
Through interactive exhibits and lesson plans, visitors will see how Land Rover BAR use technology and innovation to not only make the boats go faster, but also to create long term sustainable solutions and protect the environment.
Using the inspiration of Land Rover BAR’s challenge for the America’s Cup, the aim of the 11th Hour Racing Exploration Zone is to foster and ignite young people’s interest in Science, Technology, Engineering and Maths (STEM) and inspire students to continue on to careers in these essential fields.
This dedicated educational space brings to life critical topics around ocean health, sustainability, innovation and technology, with a series of creative displays. Visitors will learn how to make a tangible and positive impact to reducing ocean plastics, about the power of the sun as a source of renewable energy, and understand the devastating effects of invasive species, particularly the lionfish that infests Bermudian waters. Other exhibits highlight the team’s sporting and design challenge, and the technology and innovations that enable the latest generation of wing-sailed, hydrofoiling America’s Cup multihulls to fly.
For this project, 11th Hour Racing and Land Rover BAR worked with some very strategic partners: the Ellen MacArthur Foundation, 5 Gyres, the Bermuda Underwater Exploration Institute, RISE, Low Carbon and Land Rover BAR’s Official Charity 1851 Trust.
Wendy Schmidt, Co-Founder of 11th Hour Racing: “With the 11th Hour Racing Exploration Zone, we hope to create a legacy lasting well beyond the 35th America’s Cup. Through interactive displays, we focus on some of the concerns that are top of mind for all of us: which invasive species is creating havoc in the Atlantic Ocean? How widespread is the problem of ocean plastic pollution? We also look at bigger issues, such as what it means to have a circular economy and how we can accelerate the transition to the use of more renewable energy. We are thrilled to share this story with Land Rover BAR’s fans, sailing and sports enthusiasts, the public, and we hope to capture their imagination and spark creativity and interest in our oceans.”